Group Executive Member Engagement
The management, performance and strategic direction of the Member Engagement function across the IPA Group fall under Arthur's remit as Group Executive Member Engagement. This incorporates current member retention and overall engagement with stakeholders in the profession in a number of practice settings. It also covers the IPA’s important relationship with the tertiary education sector and the Vocational/TAFE sector in particular.
Since starting with the IPA in February 2010 – bar an 8-month sabbatical in Pharmacy - Arthur has overseen significant membership growth both in terms of new members and retaining current members.
Arthur brings a wealth of management, business development, marketing and communications knowledge gained over almost 30 years in Australia and in the UK. He has worked with some of the most recognised global brands in financial services. In that time, Arthur has been involved in all aspects of marketing communications, management, planning and research. His aim is to ensure the continued growth of the Institute of Public Accountants with the accompanying recognition of our members.
Arthur holds a Bachelor of Arts degree in Marketing and Spanish from the University of Strathclyde in Glasgow.